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Does brand love strictly increase purchase intention? The case of Linio

  • Kevin Helaman Rocha-Vallejos
  • , Shirley Nicol Rabanal-Altamirano
  • , Daniel Amadeo Robles-Fabian
  • , Franklin Cordova-Buiza

Research output: Contribution to journal › Original Article › peer-review

15 Scopus citations

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Economics, Econometrics and Finance

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