Personal profile
Personal profile
My name is Luzby Janet Castañeda Soria. I hold a degree in Business Administration with a Master's degree in Public Management and Business Development, and a doctoral degree in Administration. I have a solid track record as a university professor and business manager. Since 2019, I have served as General Manager of Servicios y Soluciones Industriales y Comerciales EIRL, leading teams, optimizing negotiation processes, and strengthening strategic alliances.
In the academic field, I have been a full-time professor at universities such as Universidad Continental and Universidad Andina del Cusco, teaching courses in business, engineering, and entrepreneurial sciences, with a focus on scientific research. I specialize in agile methodologies and challenge-based learning, and I have promoted research projects that have won competitive funding on topics such as entrepreneurship, sustainable development, and foreign trade. My intellectual output includes scientific articles published in specialized journals, especially on topics of productivity, shared value, and business resilience.
I have also actively participated in seminars, conferences, and diploma courses on digital marketing, agro-exports, and digital skills, as well as in continuing education in scientific research and academic writing. My skills include strategic leadership, budget management, marketing, financial analysis, educational innovation, and thesis supervision. I am proficient in digital and technological tools applied to education, which complements my comprehensive profile as an academic and professional leader committed to the country's business and social development.